Colour for Florists

/ What it gives you

Colour theory
is about…

01
Colour
Understanding, consciously, which colours you like and which you don't.
02
Bouquets
Which bouquet for which client? How do you convey an emotion?
03
An edge
Becoming more popular. Bouquets that catch the eye — is that you?
04
Potential
A powerful tool for unlocking your creative potential.
05
Boundaries
Broadening your vision.
06
Freedom
Learning to combine what seems impossible to combine.

Programme

01 Colour, step by step

7 lessons

Lesson 1

What is colour?

Stop getting confused about what colour is: where it comes from and what to do with it. The foundation of everything. Topics: the physics of colour · light vs colour · the sociocultural meaning of colour.

Lesson 2

Colour theory — the language of emotions

What colour theory is as a discipline, what matters to us as florists, and the way of thinking you need. Topics: colour theory for florists · the right mindset.

Lesson 3

Itten's colour wheel

Topics: breaking down a colour · choosing harmonious combinations · analysing Instagram photos · analysing the world around you · the art of colour.

Lesson 4

Properties of colour

How to assess a colour objectively — the key step to understanding harmony and contrast, and only then moving on to the complex. Topics: hue · warmth · saturation · lightness.

Lesson 5

Contrasts

How combinations change perception, which work best and whether you need them at all. Topics: contrast of lightness · of saturation · of hue · of temperature · simultaneous contrast.

Lesson 6

Harmonious combinations

What harmony is and how it shows, how to work with it — and whether you always need it to make the right impression. Topics: monochromatic · analogous · complementary · triad · tetrad.

Lesson 7

The influence of the background

How the background changes perception and how to adjust it to get the reaction you want from a client. Topics: background and perception · using backgrounds · the background's effect on the client.

/ Founder

“Bright, daring combinations help you stand out. That's why we use colour theory in every bouquet!”

Sofia Veiber, founder of Lacy Bird

Your tutor

Pavel Polkov
Former Lacy Bird florist
Went from assistant to senior florist in two years. Now he pushes the boundaries of florists' thinking with colour guided by logic.

/ How we teach

How the course
works.

01Video lessons & materials
Every lesson is an HD recording. Lessons and videos stay in your personal account for the whole access period, so you can always come back to them.
02Practice on your own
After the lessons and extra materials you complete practical assignments. The course mentors check every one and give detailed feedback.
03Mentor feedback
After the personal review you apply the mentor's corrections — and get feedback on the revised version too.
04Certificate
Once all assignments and the final project are done, we send you an electronic certificate.

A bright bouquet in a hatbox by the Tsvety Schastya studio

/ Student story

“Bright, contrasting bouquets started attracting wealthier clients and setting us apart from competitors.”

Anastasia Rodionova, head florist of the Tsvety Schastya studio chain, Kirov

When we put a bright bouquet in the window, it sells almost immediately. Bouquets made by the rules of colour theory are in much higher demand.

When a bouquet's colours are really well chosen, people ask about it more often. Bright, contrasting bouquets sell better.

Before the colour course I didn't see what I see now in colour combinations. I think my bouquets have become brighter and more interesting.

/ Why Lacy Bird Academy

Why learn
with us.

01Atmosphere
It's what our students love most: a place to dive into creativity and stay at the cutting edge.
02Practice
No knowledge detached from reality. We test everything in the Lacy Bird studio first and share it with students only once it works.
03Openness
We tell it like it is — our wins and failures, our finds and shortcuts. That's how trust is built.
04Inspiration
Creativity, colour, imagination and courage matter most to us, so we pay special attention to them throughout the course.