Press & Media Kit
Lacy Bird is an international ecosystem for florists, founded in 2012: an academy, masterclasses around the world, the Florist Circles community and our own flower studios. We also publish one of the web’s most complete open flower references — free to cite. This page has everything a journalist or editor needs: the facts, ready story angles built on our data, brand assets, and a direct contact.
Brand at a glance
Free flower data you can cite
Our Flower Encyclopedia documents every commercially grown cut flower — seasonality by hemisphere, vase life, conditioning, colour range, price tier, and ranked substitutes — plus a directory of the farms and countries that grow them. It is published under a Creative Commons Attribution-NonCommercial (CC BY-NC 4.0) licence: you are free to quote, cite and reference it in articles, journalism, classrooms and research, with attribution and a link back. See the full licence & terms.
Story angles & data we can share
Working on a piece? We’re happy to provide data, custom charts and an expert quote. A few angles our dataset supports:
Why blue flowers are rare
Only about 3–4% of commercial cut-flower varieties are blue, while white and pink lead — and there is no blue rose, tulip or carnation variety (blue ones are dyed). Colour data for design, interiors and wedding desks, timely for colour-of-the-year season. See the data & download the CSV →
Wedding flowers by month
Which wedding flowers are in season for each month — July has nearly four times the in-season choice of January. A planning story for wedding and lifestyle desks. See the data & download the CSV →
Which cut flowers last longest — and why price doesn’t buy days
Vase life in days for 250 cut flowers, longest to shortest: premium flowers are the most short-lived group, budget flowers outlast them. A consumer-advice story for lifestyle, home and money desks. See the data & download the CSV →
The cheapest months to buy flowers
Price-by-season data across 250+ varieties — when each flower peaks and is affordable, and when out-of-season imports run 3–4× the price. A practical, number-driven story for wedding, lifestyle and money desks. See the live index & download the data →
Where the world’s cut flowers actually grow
The origin map behind your bouquet — Kenya, Ecuador, Colombia, Ethiopia, the Netherlands — with the logistics and footprint of the global flower trade. For geography, food-system and sustainability desks.
What flowers mean, by culture and occasion
Symbolism and etiquette across colours, flowers and cultures — an evergreen explainer for gifting, weddings and seasonal calendars.
Brand assets
Please keep clear space around the mark and don’t recolour or distort it. Need vector (SVG/EPS) or a specific format? Email us.
About Lacy Bird (boilerplate)
Lacy Bird is an international ecosystem for florists, founded in 2012: Lacy Bird Academy (online and masterclasses around the world), the Florist Circles community and its own flower studios for weddings, events and delivery. Its open Flower Encyclopedia and grower directory make professional-grade floristry knowledge freely available in 13 languages, and its software — Acanta and Bouquet Builder — helps florists source, design and run their studios.
For interviews, data, images or a custom chart, email lba@lacybird.com — we usually reply within one business day.
